Innovation Matters

Entries categorized as ‘Creativity’

Design Futurist – joins World Economic Forum – Young Global Leaders

February 25, 2009 · Leave a Comment

natalia-allen-design-futuristNEW YORK, NY – February 25, 2009 – Natalia Allen received an honor, bestowed each year by the World Economic Forum. The Forum recognizes and acknowledges between 200 and 300 outstanding young leaders from around the world for their professional accomplishments, commitment to society and potential to contribute to shaping the future of the world.

Drawn from a pool of almost 5,000 candidates, the Young Global Leaders 2009 were chosen by a selection committee, chaired by H.M. Queen Rania Al Abdullah of the Hashemite Kingdom of Jordan, comprising 31 eminent international media leaders.

About The Forum of Young Global Leaders – Established in 2004 by Professor Klaus Schwab, The Forum of Young Global Leaders is a unique, multistakeholder community of the world’s most extraordinary young leaders who dedicate a part of their time to jointly address global challenges and who are committed to devote part of their knowledge and energy to collectively work towards a better future. Together the Young Global Leaders work to discover innovative solutions to today’s most pressing problems through various initiatives and workstreams as well as catalysing the next generation of leaders. Please visit the link for more information. Source: www.weforum.orgWorld Economic Forum announces Young Global Leaders 2009 - www.younggloballeaders.org

Categories: Apparel · Cool · Creativity · Design · Fashion · Innovation · Natalia · Sustainability · Technology · Textiles · The Future of Fashion · Uncategorized
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Hussein Chalayan

February 13, 2009 · Leave a Comment

hussein_chalayan_laser

“I’m not a fashion person or an art person. I’m an ideas person.” That is the most succinct description Hussein Chalayan can offer to a world of outsiders looking at his creations. The British Designer of the year for 1999 and 2000 has a new exhibit at the Design Museum in London. True to form, his clothing is arguably art. Dresses made from LED screens, futuristic silhouettes, it is all very inspiring perhaps, but who will buy it and wear it? The avant garde designer makes no attempt to choose between art and fashion and that is evident in his creations.

As a Central Saint Martins senior he buried his collection of silk clothing in the earth to see how it would decay. Clearly, Chalayan is an idea person. It does not seem he is designing practical clothing for people to actually wear despite his admission that he hates it when people say they are inspired by his collections. He wants people to buy.

hussein-chalayan-ropa-y-tecnologia

In his 2000 Sadler Wells show Chalayan’s models stepped into what looked like coffee tables and then pulled them up over themselves and they were garments. In his current collection the His Before Minus Now dress is programmed to change shape by a remote and is made of aircraft materials, there is a dress made of over 15,000 LED lights and one that shines lasers. Hard to believe Chalayan also works for Puma, but he seems to criss cross barriers in fashion and art effortlessly.

Seemingly excessive in ideas and unusual materials, yet fascinating, Chalayan’s last 15 years of work can be seen at the Design Museum in London until April 24th.

- GANDRUD

Design Museum

Hussein Chalayan

 

Categories: Art Installation · Creativity · Design · Fashion · Hussein Chalayan · Innovative · The Future of Fashion · Uncategorized
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Design in a Bad Economy

January 7, 2009 · Leave a Comment

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Good design is often overlooked in a bad economy.

Executives start cutting back on orders, staff and other overhead to save money and meet budget demands. I would like to challenge decision makers to consider design as a tool to grow business in tough economic times.

Good design, design that is relevant, accessible, useful and compelling will make it’s way into consumers hands. This is the very definition of a must-have.

People are more discerning when money is short. Shoppers must have a reason to buy it. And that reason must be more powerful than any reasons not to buy it.

The United States is notorious for conspicuous consumption, a kind of greed and gluttony I find unhealthy. Now that credit is in short supply, many companies will need to scale back on spending, which is good. The response to this change should not end there. Companies need to consider improvements in design.

I challenge these brands to consider spending wisely on making better products, to use creative design as a means for succeeding. NATALIA

Categories: Cool · Creativity · Customers · Design · Fashion Design · Innovation · Innovative · Natalia · Natalia Allen · Shopping
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The New, Green Museum

December 9, 2008 · 1 Comment

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The California Academy of Science in San Francisco’s Golden Gate Park has long been dedicated to the study of nature, and after 8 years and half a billion dollars in sustainable renovations, Italian architect Renzo Piano’s design is a pioneer in sustainable architecture. Unlike traditional theater museums, this museum is built inside the park, well underneath it to be more specific. The 2.5 acre living roof is the signature element. After walking the grounds in silence and observing the hills from a run down building, Piano sketched a simple rolling hill with a line underneath and with only his sketchbook, Piano beat the other five competitors.

Not only has Piano’s design been compared to Frank Lloyd Wright’s spiraling Guggenheim Museum and Frank Gehry’s titanium Guggenheim in Bilbao, the new museum is expected to capture the attention of the public with its design and green focus. Hoping to receive the highest ranking from the U. S. Green Building Council, a platinum LEED (Leadership in Energy and Environmental Design) certification, the living roof absorbs storm water and according to the museum will prevent 3.6 million gallons of polluted water from entering into the eco-system. The living roof is also home to wildlife and California wildflowers. It is said that the roof keeps the building 10 degrees cooler and turns carbon dioxide into oxygen.  Solar cells produce 5-10% of the museum’s energy as well. The structure is insulated by nearly 216,000 pairs of Levi’s jeans, paying homage to the native San Francisco denim company.

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Underneath the living roof, the museum houses the Steinhart Aquarium, Morrison Planetarium, Kimball Natural History Museum and includes a four story rainforest, a coral reef, a 100,000 gallon tank with Pacific coast marine life, a swamp, a habitat for penguins and exhibit on climate change and global warming.

Piano explains, “You almost never get a chance to build something in the middle of a great park, so it needed to be transparent…here you need to know about the connection with nature, so almost anywhere you are in this building you can see through to the outside.”

California Academy of Science: http://www.calacademy.org/
More on Renzo Piano: http://architect.architecture.sk/renzo-piano-architect/renzo-piano-architect.php

NANCY GANDRUD

Categories: Architecture · Cool · Creativity · Customers · Design · Eco-Friendly · Innovation · Innovative · Modernism · Natalia · Sustainability · Technology · Textiles · Travel · Water
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Recycled Fashion

August 13, 2008 · 3 Comments

Believe it or not, the fashion industry is responsible for a large part of the world’s pollution. From manufacturing to shipping, tons of toxic chemicals, CO2 and greenhouse gasses are discharged, and huge amounts of oil and energy are consumed.  That said, where can one go for stylish, yet eco-friendly clothing?  Enter Goodone, a British label that creates hip and trendy clothes made from recycled garments. 

Founded by two Brighton University graduates, Nin Castle and Phoebe Emerson, Goodone takes second-hand or throwaway clothing and repurposes them into new garments that don’t look obviously recycled.  Their style has an urban and edgy vibe, with each garment being unique since all textiles and prints come from used clothing.  All products are locally hand-made from individually chosen recycled garments or sourced from textile recycling factories.  What is innovative about Goodone is that they are providing a creative and sustainable solution to counteract the damage that the fashion industry has been wreaking upon the environment.  By using materials that already exist, they don’t need to consume more energy or expend more toxic waste in order to manufacture new products.  And unlike some other companies that have hopped on the recycling bandwagon, Goodone’s garments are not only eco-friendly and fashionable, but also completely realistic and wearable.  Now that’s fashion with a conscience.  WU

Categories: Apparel · Brands · Cool · Creativity · Customers · Design · Eco-Friendly · Fashion · Fashion Design · Green · Innovation · Menswear · Natalia Allen · Shopping · Sustainability · Textiles · The Future of Fashion
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Green Architecture, Brave New World

August 1, 2008 · Leave a Comment

For some urbanites, a sustainable lifestyle means unplugging their MacBook at night, carrying a reusable tote bag to Whole Foods, and buying organic cotton t-shirts at American Apparel. While doing all these things can certainly help to lower one’s carbon footprint, believe it or not, there are even greater ways to live green. Enter a new wave of architects and designers, who (literally) take green lifestyle to new heights.

As natural resources dwindle, it is no wonder that sustainable architecture is a rapidly growing trend. Carbon neutral buildings and green housing projects are cropping up in cities around the world. Many countries now have their own rating systems for green buildings, such as the well-known LEED standard in the US. Companies like URBN Hotels are revamping the concept of eco-hotels by updating them for the urban jet-set. These new hotels feature minimalist aesthetics, recycled materials, and 5 star luxury, just for starters. From New York to Singapore, green housing projects are also making appearances. The benefits of living in one of these apartment complexes include solar powered energy, water-based air conditioning, and rain-water collection systems. Even the pre-fab home has seen a recent rise in popularity since it’s mid-century beginnings, with a new exhibit at MoMA in NYC dedicated solely to these DIY properties. Lastly, another emerging and innovative concept is the “smart building,” which incorporates bio-mimicry techniques into architecture, creating buildings that are seamlessly integrated with their surrounding environments.

What is interesting, and relevant, about all these new concepts is that it takes sustainability to a whole new level. In these new eco-buildings, people don’t have to consciously change their behaviors to live green; rather, it becomes their surroundings that are changing instead. Instead of focusing on changing the way people act, these buildings are designed to directly change the way people live by infusing sustainability into their daily lives. WU

Categories: Architecture · Cool · Creativity · Customers · Design · Eco-Friendly · Green · Innovation · Innovative · Luxury · Modernism · Natalia Allen · Technology
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Come Ride With Me

July 25, 2008 · Leave a Comment

Rush-hour streets of New York

Rush-hour streets of New York

 

With fuel prices on the rise and the effects of global warming becoming more apparent each day, many commuters are turning to greener ways of transportation.  In New York, cab sharing is becoming a popular and cost-effective way to get from place to place.  Websites such as RideAmigos.com allows New Yorkers to search for fellow riders with common destinations and arrange to share a ride.  In Washington D.C., a program called SmartBike DC allows commuters to rent bicycles by the hour to efficiently get around the Capitol.  In Paris, a similar bike rental program, called Velib, allows Parisians (and tourists) access to public bicycles, creating an effective alternative for reaching destination points between Metro stations.  Swedish home furnishings giant IKEA takes the concept of rental bicycles one step further by providing “trailer bikes,” bicycles equipped with carts, as an eco-friendly way for shoppers to transport their flat-packed goods back home. These innovative methods of alternative transportation are gradually beginning to take off in many major cities.

Velib bike rental station in Paris

Velib bike rental station in Paris

In New York, a crowded city where traffic congestion and delayed subway trains are a daily nuisance, it would be refreshing to find other (greener) means of transportation. However, a recurring problem is that most urban roads were not designed with cyclists in mind.  The lack of separate bicycle lanes in many cities heightens the risk of accidents for cyclists, and also deters many from considering biking as an alternate form of commute.  This trend for sustainability is still relatively new, and many people are only slowly beginning to adapt to the mindset of a sustainable lifestyle.   Thus, predictably, it will take a while before cities such as New York are able to fully embrace change for a more sustainable society. WU

Categories: Automobiles · Bicycles · Creativity · Eco-Friendly · Future Cars · Green · Innovation · Natalia Allen · SmartBike DC · Sustainability · Technology · Transportation · Travel · Velib
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Eddie Bauer’s Mountain

July 24, 2008 · Leave a Comment

Eddie Bauer is going back to its original roots by hiring mountaineer legend Jim Whittaker for insight on its expedition outerwear. The goal is to revive the brands sense of adventure and produce better performing products. Also to move away from its focus on indoor casual apparel in hopes of a big comeback.

When conservative companies hire athletes as design consultants they take a pronounced risk. In my opinion it is a great way to get the inside scoop on athletic apparel. Athletes know best what works and what does not. Brands that hire designers who live and breathe the brand are more successful.

Eddie Bauer’s new line of apparel will be put to the test when their new collection is launched in 2009. Their goal is to sell $450 per square foot, which is far from their $260 per square foot from last year. If sales increase for Eddie Bauer, these types of partnerships may become a more common occurrence. HANNA

Categories: Advertising · Apparel · Athletes · Brands · Celebrity · Creativity · Customers · Fashion · Innovative · Menswear · Natalia · Natalia Allen · Performance Gear
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Dress Detective Gone Green

July 11, 2008 · Leave a Comment

Although this is a project, the design idea is interesting enough for us to cover. All around us, the push for going green is visible. But have designers gone too far to try and capture the “green market”?

Designer Stephanie Sandstrom developed a dress that detects harmful emissions in the air. You can identify the smoggy days and areas when crinkles and kinks start to form on the dress. Powered entirely through sensors incorporated into the fabric, the wrinkles stop with higher quality air. This idea will allow you to stray away from the harmful air that lurks in the most precarious conditions, or to even make a statement about our declining air quality.

The harmful effects of global warming are changing our world and it is time for everyone to notice. But do ideas like this help us achieve the goal of becoming more “green-friendly. Instead of replacing ones wardrobe with fashion that senses smog, which would increase the carbon footprint, we suspect there are better ways of addressing the problem of air pollution.

You can learn more about the Dress along with other imaginative designs at the San Francisco Exploratorium’s 2nd Skin Exhibition through September 7, 2008. HANNA

Categories: Apparel · Cool · Creativity · Design · Eco-Friendly · Fashion · Fashion Design · Green · Innovative · Natalia Allen · Sustainability · Technology · The Future of Fashion
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Speedo Swimsuit Technology

July 2, 2008 · 1 Comment

swimsuit technology

In competitive swimming, a quarter of a second can be the difference between first and fifth place. Coaches and athletes look for other alternatives to increase a player’s performance.

Speedo’s latest LZR Pulse fabric is designed to reduce muscle oscillation and skin vibrations through their “internal core stabilizer” that works similar to a corset to hug the body. It is made from a densely woven Nylon Elastane fabric that tightens the bod similar to a girdle. What adds to its competitive edge is that there are no sewn seams; instead edges are fused together using ultrasonic welding.

This sleeveless, second skin, shoulder-to-ankle suit is the most hydrodynamic swimsuit available when it comes reducing drag. Although, this new technological advancement created record breaking scores it is a controversial subject when used in competitive sports.

“Speedo is the Kleenex of swimwear, but not since the advent of steroids have we seen so many record-smashing events,” says analyst Marshal Cohen of the NPD Group. Some even refer to it as technological doping. (http://www.newsweek.com/id/142410).

Every athlete has access to this suit. It is ultimately up to the individual to spend $600 on a racer suit that takes twenty minutes to put on, and shaves a millisecond off the final time. Would you buy it? HANNA

Categories: Apparel · Athletes · Brands · Creativity · Design · Fashion · Innovation · Natalia Allen · Speedo · Technology
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Master of Modernism

July 1, 2008 · Leave a Comment

There are few architects who are able to successfully blend minimalism and functionality.  Japanese architect, Tadao Ando, is one of the few.  He is the mastermind behind architectural beauties such as Osaka’s famed Church of Light, high-end shopping mall Omotesando Hills, and Roppongi’s 21_21 Design Sight. In New York, he brought us Morimoto.  Working mainly in Japan, Ando is famed for his clean, Modernist buildings.

Recently, Ando has completed one of his latest projects on this side of the Pacific.  His new masterpiece is the Stone Hill Center, at the Clark Art Institute in Williamston, MA.  True to his roots, Ando brings us another architectural work of art that bridges Japanese simplicity with 20th century Modernism. What makes this, and many of his previous works, noteworthy, is his use of lines and light.  In his buildings, Ando utilizes clean geometric shapes that play with the dynamics between shadow and light, creating spaces that feel pristine and zen-like.  Most importantly, Ando does not let his minimalist aesthetic interfere with accessibility.  He understands that, no matter how beautiful a building is, at the end of the day it must be functional.  The linearity of Ando’s walkways and stairs flow seamlessly to create subconsciously simple paths of navigation.  With the completion of the Stone Hill Center, Ando has once again brought 20th century Modernism to the 21st century.  WU


Visit Ando’s latest masterpiece, the Stone Hill Center, at the Clark Art Institute.  225 South Street, Williamston, MA  01267.  413.458.2303.  www.clarkart.edu

All photos courtesy of the Clark Art Institute.

Categories: Architecture · Cool · Creativity · Design · Fine Art · Innovation · Modernism · Natalia Allen · Tadao Ando
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MacGregor Golf: Interview with Innovator

June 24, 2008 · Leave a Comment

Greg Norman

MacGregor Golf is a 100 year old golf company, one with a new CEO. Michael J. Setola shares with us his vision and strategy for keeping the innovative brand strong.

NATALIA: Please give folks a bit of insight as to what your role entails.
Michael: As CEO of MacGregor, my primary role is to manage the investments and direction of the company. As it relates to product, inventory is our largest investment, so I keep a keen eye on product and product development.

NATALIA: How did you first become interested in fashion?

Michael: Funny story, but my first job was with Hanes Underwear. I was selling boxers and white briefs. Suddenly for the first time, colored underwear came on the scene and I saw the effect of fashion on something as simple as underwear. I was hooked on the excitement of newness and the effect great product has on business.

NATALIA: How would you define good innovation?

Michael: Good innovation is the combo of design, merchandising and sell through to the consumer. It needs to be relevant as truly new, but have meaning to the consumer.

NATALIA: Is innovation important to you? MacGregor?

Michael: At both the Greg Norman collection and in our MacGregor Golf Club companies, innovation is what separates us from the field.

NATALIA: How is innovation realized in your business?

Michael: Design, product development, technical services and production all must work together to bring innovation to the market in sync.

NATALIA: Any challenges or successes you have had bringing innovative design to market?

Michael: There are always challenges in getting all these components firing at the same time. Often, one area is ahead or behind in the ability to deliver innovation, so a project may be delayed.

NATALIA: What are some of the current innovation projects you are working on?

Michael: In apparel, climate controlled fabrics are becoming more important for the active golfer. Body temperature regulating developments are in our market and improvements are in the works. In golf clubs, we have a new metal that we are introducing to the clubface for game improvement.

NATALIA: Do you feel technology in fashion is just a trend?

Michael: Everything is a trend. It’s just about how long it stays with us. Technology will be with us for a long time, the consumer likes it.


NATALIA: In a few words please share with us your vision for the future.

Michael: Companies that innovate and develop consumer centric products will excel even more in the future. The combination of economic challenges and modern expectations will raise the bar for products to succeed.

Michael J Setola

Categories: Apparel · Brands · Celebrity · Cool · Creativity · Customers · Design · Eco-Friendly · Fashion · Fashion Design · Golf · Innovation · Innovative · Luxury · Menswear · Natalia · Natalia Allen · Performance Gear · Shopping · Technology
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Digital Downtown

June 18, 2008 · Leave a Comment

Digital Downtown

New York held its new annual Digital Downtown, a consumer technology showcase at the World Financial Center Winter Garden this past weekend.  It featured the latest innovative trends on consumer electronics, from high definition televisions, mobile devices, audio, to energy saving and gaming devices.

Flat screen HDTV’s dominated the majority of the atrium with the new ultra thin 1.5 inch Hitachi standing out. The images were so clear, consumers stood for minutes admiring the image quality.  But, Roland, the world’s leading manufacturer of electronic musical instruments had the most amazing demonstrations of what the future brings.  One demonstration that stood out is known as “the parent’s dream” the silent drum set made of rubber, is attached to headphones that allow each hit, tap, snare to be translated to the original instrumental sound.  Another demonstration that stood out was the double keyboard with a microphone attachment that allowed you to sing into the microphone out of tune as it translates your tone perfectly into pitch. The instrument allowed the demonstrator to sing orchestral back up to Mariah Carey’s a cappella. With this new product soon to be in consumer hands, can anyone be the next Mariah Carey?

Technology is redefining our future and the way we communicate. New York, now being apart of the CEA (Consumer Electronics Association) can now spread the innovative developments through its global entertainment and media.  HANNA

Digital Downtown

Categories: Accessories · Advertising · Brands · Camera Phones · Computers · Creativity · Customers · Design · Digital Cameras · Digital Downtown · Innovation · Innovative · Internet · Laptops · Natalia · Natalia Allen · Shopping · Technology · cell phones · mobile phones
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Step it Up

June 17, 2008 · Leave a Comment

The Renegade Craft Fair was held in Brooklyn this past weekend, showcasing the talents of various arts-and-crafts vendors, and promoting the increasingly popular form of “do-it-yourself” design. Fashion companies, such as Threadless (http://threadless.com) and Urban Tailor (http://urbantailor.com) are jumping on the DIY bandwagon by allowing customers to design their own garments or create their own graphic tees online. User-friendly web pages allow customers to click and create customized clothing based on provided styles and textiles. With the help of Internet technology, customers can instantly create and preview their own customized clothing.
Sneaker goliath, Nike, takes this trend one step further with their latest creation: Nike PhotoID. Combining mobile technology with the DIY trend, Nike PhotoID allows fans to create sneakers based on snapshots taken by their cell phones. The new program analyzes dominant colors in the photograph and then transfers those colors into a sneaker template. An image of the shoe is sent back to the mobile phone, and users have the option to save it as a wallpaper or order the actual footwear. The customized color-ways are available on Nike’s classic 1985 Dunk high-top basketball sneakers. Currently, Nike PhotoID is only available in Europe. WU

Categories: Art Installation · Brands · Computers · Cool · Creativity · Customers · Design · Digital Cameras · Fashion · Fashion Design · Innovation · Internet · Natalia · Shopping · Technology · The Future of Fashion · cell phones · mobile phones
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BMW Fabric Car

June 16, 2008 · Leave a Comment

Most automobiles are fabricated in hard plastic, glass and metal, requiring many parts and joints. The team at BMW has rethought this approach and presented a seamless skin concept. The outcome is both ergonomic and beautiful.

Design Futurist believes the best innovation not only makes objects more beautiful, it makes them more functional. General complaints from drivers have little to do with the surface and everything to do with poor durability, vulnerable electrical systems and complicated repairs.

Seamless design can mean more graceful lines, simpler parts, and fluid transitions. We hope BMW, extends this thought process to the internal design of future cars. NATALIA

Categories: BMW · Brands · Creativity · Customers · Design · Fashion · Fashion Design · Future Cars · Innovation · Innovative · Luxury · Natalia · Shopping · Technology · Transportation · Uncategorized
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Dior and Everybody

June 6, 2008 · Leave a Comment

Dior and Everybody

Dior’s new line of luxury will be put to the test when they follow along with Armani, Dolce & Gabbana, Versace, and Prada, in fusing the ubiquitous cell phone with an exclusive luxury brand.

Does a newly diamond-studded alligator casing capture the idea of luxury? Cell phones are a mainstream item that everyone owns. Whether or not it is encased in diamonds or uses alligator skin, they all have the same functionality.

Dior will maintain exclusivity by selling the cell phones at a higher price than its competitors. The company expects the phones to sell best in brand hungry Russia and China. The starting price is $5,100, priced to rival Nokia’s Vertu phone.

Dior is expecting to sell between 30,000 to 60,000 units within the next year; however, competing designer luxury brands sold around 500,000 units. We found that many thought the Dior design resembles floor tiles.

There is a new market being created, one very similar to the high-end industry of sunglasses and handbags. Which ubiquitous item will be next in-line for a brand upgrade. HANNA

Categories: Accessories · Advertising · Brands · Camera Phones · Computers · Creativity · Customers · Design · Diamonds · Fashion · Fashion Design · Handbags · Innovation · Innovative · Jewels · Luxury · Natalia · Natalia Allen · Technology · The Future of Fashion · cell phones · mobile phones
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Simon Collins: Carving a Path to Sustainability

June 1, 2008 · Leave a Comment

Interview with Simon Collins, Chair of Parsons School of Fashion at The New School on: Carving a Path to Sustainability.

NATALIA: How did you first become interested in fashion?
SIMON: As a teenager it became obvious to me that girls liked boys who looked
cool. Hence fashion called to me

NATALIA: Give folks a bit of insight on what exactly your new role entails?
SIMON: I look after our BFA, MFA and AAS (Fashion) courses, for the first time
they all come together as the School of Fashion. I am charged with
creating links between Parsons and the fashion industry in new and
innovative ways. More than providing interns we will be looking for ways
to provide information and creative thinking – particularly in the
sustainable arena where industry is not yet at the forefront.

NATALIA: Is sustainability important to you. Why?

SIMON: Sustainability is important to me, just as it should be to everyone.
Frankly it’s hard to see how anyone can genuinely not think
sustainability is important. The earth’s resources aren’t ours to use up
and discard, we all have responsibilities.

NATALIA: How do you envision sustainability influencing fashion?

SIMON: It used to be that being ecologically conscious meant you had to rule
out many things. Now new options are opening up all the time and instead
we have a whole range of new materials and processes that didn’t exist
before. Fashion isn’t going to change any quicker than it ever has, but
it is going to adopt more and more sustainable aspects.

NATALIA: What challenges have you had with sustainable fashion?

SIMON: Mainly with business managers refusing to use anything sustainable if
it meant a single extra penny on the price of a product. I could name
names…

NATALIA: What are some of the current sustainable projects you are working on?

SIMON: At Parsons we have our sustainable fingers in many different pies, too
numerous to mention here.

NATALIA: Why do you think sustainable fashion does not get as much attention
as hybrid cars or organic food?

SIMON: Because the ad budgets for those fashion companies using sustainable
products cannot compare to those of the food and auto industries. Until
one of the big fashion corporations decides to actually do the right
thing (rather than just garner PR by talking about it) we will be
reliant on small companies with small budgets.

NATALIA: Where do you see the sustainable fashion in 10 years?

SIMON: I don’t expect to see a revolution. But I do anticipate a slow and
inexorable movement towards sustainability without any design
compromise. Only when it looks the same and costs the same (as
unsustainable) will it truly take off.

Categories: Brands · Creativity · Design · Eco-Friendly · Fashion · Fashion Design · Green · Innovation · Luxury · Natalia · Natalia Allen · Shopping · Simon Collins · Sustainability · Technology · The Future of Fashion · Transportation · Travel · politics
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GenArt Genisis

May 23, 2008 · Leave a Comment

In Greek, Ninaki means something small or precious. It is fitting that Ninaki Priddy would be destined to design jewelry.

Jewelry design was not the original plan, she started out as a biology major (many great designers start off in science). This proved to be the main inspiration for her first collection.

An LA based jewelry designer of Mexican-American heritage, Ninaki is also a sculptor and architect. Her organic forms are captured from still frames of movements, put together to create fluidity in form. The bold collection morphs into continuous whimsical shapes with touches of natural elements.

Recently, she won the accessory design competition for the GenArt Styles International Design Competition. We think this is a first of many to come.

This year, Ninaki plans to expand her line to include necklaces, earrings, ear-cuffs and hair-pins. Yes, custom ear-cuffs, her unique take on modern ornament.

New jewelry design for a new generation of women. NATALIA

Categories: Accessories · Architecture · Bespoke · Brands · Couture · Creativity · Design · Diamonds · Fashion · Fashion Design · GenArt · Innovation · Jewels · Luxury · Natalia · Natalia Allen · Shopping · Technology · The Future of Fashion
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Lights on LD Tuttle

May 7, 2008 · Leave a Comment

LD Tuttle
Tiffany Tuttle, a California native, founded LD Tuttle in 2005. A shoe and handbag designer, Tiffany Tuttle has managed to take classic favorites and bring about a sexy twist to create a contemporary rock ‘n’ roll flare. Her Spring/Summer line for 2008 takes on metallic and layers it with matted tonal colors, juxtaposed with colors like poppy red and yellow. Tiffany Tuttle’s collection of flats and heels uses elements of architecture with geometrical shapes. Her subtle details of lace, belted straps, and zippers closures at the heel add feminine detail and definition.

Her Fall/Winter line for 2008 takes on dark greys and blacks. Snow white, olive, fuchsia and metallic is added to the line to help break up the monochromatic color scheme. Her collection of boots has created a softer elegance of the male counterpoint. Her leather boots tightly wrap around the legs and when unbuckled or unzipped the boot gently drapes down.

Tiffany Tuttle places great emphasis on recognizable pieces that she brings about through her creative elements – cut outs, contrasting textures, and subtle detail. Her designs are being sold internationally and online. (http://www.ldtuttle.com/home.html). HANNA

Categories: Accessories · Architecture · Brands · Computers · Creativity · Customers · Design · Fashion · Fashion Design · Handbags · Innovation · Internet · Luxury · Natalia · Natalia Allen · Shopping · The Future of Fashion · Uncategorized
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No to Nano-silver

May 2, 2008 · Leave a Comment

Nanosilver 05-02-08

Freshness during the day is more than just applying deodorant in the morning. Due to many consumers longer workday’s, consumers are in search of apparel fabrics that, not only feel fresh but also smell
fresh for longer periods. Many of these fabrics require certain finishes in order to maintain its freshness.

According to a survey conducted by Taylor Nelson Sofres Inc, 51% of male consumers would pay the extra dime to purchase clothing with specialized freshness treatments.

Silver has a natural antimicrobial ingredient that seems to inhibit the growth of bacteria and it has been used for years as bandages to cover up wounds and irritations. Because silver particles are measured using the nano scale it does not modify any fiber characteristics or performances. There are even
washing machines that spray out the particles that place the nanosilver straight into the clothes while they are being washed. The hope is that we not only have clean and fresh clothes but we can also be cleaner and bacteria free.

So what’s the catch? Silver run-off found in the concentrations has been linked to systemic disorders including retardation, cancer and blood disease. Yikes.

HANNA

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