Category Archives: Google

Apple Wages War Against Android

In 2007, tech giant Google caused quite a stir by announcing the development of a new open-source software for mobile devices, called Android. Google’s new project was dubbed the gPhone and has been eagerly anticipated as a better alternative to Apple’s iPhone.

However, Google does not actually intend on releasing an exclusive gPhone. Instead, they are offering their new Android software to existing cell phone companies, such as Samsung (picture above). Google hopes to compete against software companies that utilize Microsoft and Macintosh operating systems, the predominant choice for mobile devices. Android powered phones will run on 3G wireless networks, which allow for high-speed internet connections. They will be seamlessly integrated with Google’s computer-based communication services, and offer GPS and a seamless interface. Most importantly, they will be affordable, and available outside of the US.

This week, Apple officially unveiled its own new iPhone, which has all the features that Google advertises for Android. The iPhone 3G is also fast, features GPS, a new MobileMe system, is relatively affordable, and will be available in over 70 countries.

Google started with a great concept, but Apple beat them to the execution. Currently, Android powered phones are in the works for 2009, while Apple’s new iPhone will be available in stores July 11th. WU

Phones of the Future

design-futurist-android2-natalia-allen-032608.jpg

We were eagerly awaiting the G-Phone. Instead Google surprised us with Android, an operating system for mobile devices (http://code.google.com/android/).

More than 30 technology and mobile companies including T-Mobile and Motorola have come together with Google to create an innovative mobile platform that is more user-friendly. The new platform allows for seamless access and movement of data.

Android is an open-source software and runs on Linux version 2.6 and Java. It includes typical applications such as: contacts, maps and a web browser, but with more of the Internet’s efficiency and usefulness.

Android software stack
1, Optimizes multiple virtual machines to run at once with Dalvik
2, Accelerates graphics by combining both 2D and 3D graphics based on OpenGLS
3, Faster Internet with 3G networking and WiFi technology
4, Streets views, pan around, and zoom in with GPS
5, Open source WebKit, enables you to view a screen as it would appear on a desktop

Researchers are expected to improve and add to the Android Software Development Kit (SDK), leaving the possibility for endless innovation. Phones containing the Android platform will be available later this year.

Google does not want to sell us a phone, they want to revolutionize the way phones operate. They won’t sell us an operating system, they want to provide it to every phone for free. So how will Google make its investment back? Ad revenue of course. Now that’s clever. NATALIA ALLEN